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Flaunt Your Frontline!

Flaunt Your Frontline!

Rupa Frontline came up with a trend-breaking vest fashion this year and it hasn’t been the same since. The new TVC featuring Ranveer Singh left the entire nation’s men trying to flaunt their vests! But is there just one way of flaunting your Frontline? The answer is no! Let’s tell […]

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Fly with the Freedom Offer at Rupa Online Store

Fly with the Freedom Offer at Rupa Online Store

Experience the spirit of Freedom this Independence Day with Rupa Knitwear! Shop for your favourite products right from your favourite Frontline to comfy Bumchums casualwear to sexy Euro inners & get free gifts. Spend ₹1199 on www.RupaOnlineStore.com & get a Medium T-shirt absolutely FREE! That’s not all, if you spend […]

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13 Reasons Why to Choose Casual Wear

13 Reasons Why to Choose Casual Wear

So what exactly is casual wear? It simply refers to relaxed or informal way of dressing. Leisurewear or casualwear emphasizes on comfort over presentation and personal expression over formality. Jeans and t-shirt is considered as the casualwear uniform across the globe. Normally such clothes are made of cotton, jersey, denim, […]

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Summer Wardrobe Essentials for Men

Summer Wardrobe Essentials for Men

Polo T-Shirt A vivid coloured polo t-shirt is a staple requirement this summer. Everyone should own a couple solid polo’s in their wardrobe. You can experiment with a fun new colour or simply carry a classic navy/white t-shirt and feel your body beat the sun in style! Bermuda A pair […]

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#Rupa50Years – 2 Pe 1 Free!

#Rupa50Years – 2 Pe 1 Free!

  Rupa & Company Ltd. embarks on its Golden Jubilee this year having shaped fashion in the country since the last glorious 50 years. Rupa has evolved to become the leader in India and a leading player in the global markets with far-reaching footprints and millions of satisfied consumers. Since1968, […]

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KNOW YOUR RIGHT SIZE – BRA

KNOW YOUR RIGHT SIZE – BRA

Experts believe that more than 80% of women wear ill-fitted bras, which are much smaller or bigger than their actual cup size. It may be because of lack of knowledge (about the sizes available) or intentional, but the repercussions are serious and can pose serious health hazards on the users. […]